MOHME releases its summer campaign movie
MOHME is proud to release its summer campaign movie. PLAYGROUND is the 2nd collection of the brand, inspired and developed with this motto in mind :
“We don’t dress up we play”
Sporty lines and poses, vivid colors, and metallic lights this is MOHME’s summer decor. Mood inspired of a PLAYGROUND, a sport track, running lanes, that reveals the energy of our versatile new collection.
This SS17 collection is the expression of one of our MOHME’s woman personality traits. Joyful, confident, playful and yet ultra feminine. She cultivates her difference and allure with her bold and expert fashion eyes, matching colors, whimsical prints (painter palette flouté, shells and florals) and ultra-flattering fits. She dares to wear strong colors and patterns while adopting her natural charming French and rock attitude.
The collection is made of straight cuts, asymmetric volumes, and ruffles. A subtle yet unlikely mix of technical and noble etherial materials such as silk and unique weaved patterned jacquards.
This collection is a visual vitamin shoot, a spell for sun …
… an invitation to color your wardrobe for a glamorous Parisian summer style.
Hope you’ll like it…
Don't hesitate to share the video around #MOHMEaddiction
and thanks for your support !
BACKSTAGE & SPECIAL THANKS
MOHME wants to thank everybody that makes this brand alive, friends, family and passionate professionals people we’ve met along the way and helped us make this dream come true…
A special thanks to our creative director Mathias DEGARIDEL, so talented! He truly believes and senses the MOHME spirit and made our collection come alive twice! Artistic genius, nicest person you’ll work with, special thanks to YOU Mathias, you deeply deserve it
MOHME team with love